How can The Salon Inspector™️ help you and your business?
At The Salon Inspector™️ the most important thing is how smooth you make your client journey so they feel they're getting a 5* experience. The Client Experience Audit is a detailed deep dive into your online world covering the first two elements of the client jounrey - Discovery and Connection - and as part of the process we then review a variety of your touch-points and assess your processes. A selection of your contact points will be used.
Online Presence
The first impression matters to clients and as part of the Audit your website and socials will be checked to see how easy you are to find, how easy it is to see who you're talking to, how easy it is to connect with you and everything that surrounds that Discovery element. Your ideal clients should be finding you a dream to find and connect with.
Service Clarity
Service information, descriptions, pricing and images need to sell your business and your offerings to potential and existing clients. I'll review how this part of the Discovery process resonates as a client and assess how attractive your offers and business are.
Connectivity
As part of the Connection element I perform a thorough review of your contact points to assess how clients reach you and how smooth the process is. From calls to online messaging to booking systems, I’ll evaluate every touchpoint.
Client Experience Audit
(report only)
£157
The Client Experience Audit reviews and assesses your online presence, your client connectivity and ease of booking & communications. An 80+ point checklist will be scored and feedback provided to help you understand where you excel and uncover areas for improvement. This is a report only and allows you to take the next steps yourself.
Client Experience Audit & Focus Call
£247
If you want to get the most from your Client Experience Audit add a 60 minute Focus Call, where I’ll go through your report with you in person and you can ask any questions you have. I'll focus on helping you build your client retaining 5* experience to help you grow your business and boost your online visibility.
Crystal Client Mastery 90 Day
1-2-1 Program
£2495
Book the Crystal Client Mastery 1-2-1 program to upgrade your client journey & make your client experience go beyond their expectations. 90 days of ongoing support to map out your CXP (client experience) using my Crystal System™️ Methodology. Includes 3 in person visits, and a full review of every part of your client journey from discovery through to client return. Taking the Client Experience Audit and embedding the findings directly into your salon business.
Pay in 3 is available via Klarna and Paypal.
How Can The Salon Inspector™️ Help Your Business?
Would you like to keep a steady flow of new clients coming through your door? It's a tough market out there and having a fresh set of expert eyes on your business can spot gaps that may be leading to client drop off. Maybe your client journey is not aligned with your business and your ideal client, together we can work out how to get them to your door and how to keep them.
Do you keep getting the 'wrong kind' of clients? Your perfect client might not be seeing what you are putting out there if you're not putting it in the right places for them to see it.
From the moment potential clients open their browsers or scroll through social media, they embark on a quest to find their perfect salon match. What they see, consciously and subconsciously, will either make them smile and connect or cause them to scroll past. Your online presence is your digital storefront, and it matters!
Step 1
The Salon Inspector™️ service begins with the Client Experience Quiz where you complete a broad spectrum of client journey questions and receive a score and feedback.
Step 2
The Client Experience Audit where I'll mystery shop your online world up to the point of booking and connection. The first two elements of my system - Discovery & Connection.
What I Review & Assess 🔍
Branding and Presence
First impressions matter. Let’s ensure your branding, stories, and visibility resonate with your ideal clients.
Service Clarity
Descriptions, pricing, and images which need to be crystal clear. I’ll help bring clarity to your online shopfront to enhance client experience.
Ease of Connection
Can clients reach you effortlessly? From calls to online messaging to booking systems, I’ll evaluate every touchpoint along the way.
© Sue Davies - Inspiring Business Excellence Copyright 2025. All rights reserved.
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