Privacy Notice

This privacy notice applies between you, the User of this Website, and Sue Davies, the owner and provider of this Website. Sue Davies takes the privacy of your information very seriously. This privacy policy applies to our use of any and all Data collected by us or provided by you in relation to your use of the Website. Please read this privacy policy carefully. Definitions and interpretation

In this privacy notice the following definitions are used:

Data collectively all information that you submit to Sue Davies via the Website. This definition incorporates, where applicable, the definitions provided in the Data Protection Laws; Cookies small text file placed on your computer by this Website when you visit certain parts of the Website and/or when you use certain features of the Website. Details of the cookies used by this Website are set out in the clause below (Cookies);Data Protection Laws any applicable law relating to the processing of personal Data, including but not limited to the GDPR, and any national implementing and supplementary laws, regulations and secondary legislation; GDPR the UK General Data Protection Regulation;Sue Davies t/a Inspiring Business Excellence, we or us Sue Davies of 2 Holders Lane, Brookville, Norfolk, IP26 4RE; UK and EU Cookie Law the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended by the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011 & the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2018; User or you any third party that accesses the Website and is not either (i) employed by Sue Davies t/a Inspiring Business Excellence and acting in the course of their employment or (ii) engaged as a consultant or otherwise providing services to Sue Davies t/a Inspiring Business Excellence and accessing the Website in connection with the provision of such services; and Website the website that you are currently using, and any sub-domains of this site unless expressly excluded by their own terms and conditions.

In this privacy policy, unless the context requires a different interpretation: the singular includes the plural and vice versa; references to sub-clauses, clauses, schedules or appendices are to sub-clauses, clauses, schedules or appendices of this privacy policy; a reference to a person includes firms, companies, government entities, trusts and partnerships; "including" is understood to mean "including without limitation"; reference to any statutory provision includes any modification or amendment of it; the headings and sub-headings do not form part of this privacy policy.

Scope of this privacy notice

This privacy notice applies only to the actions of Sue Davies and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website. including, but not limited to, any links we may provide to social media websites. For purposes of the applicable Data Protection Laws, Sue Davies is the "data controller". This means that Sue Davies t/a Inspiring Business Excellence determines the purposes for which, and the manner in which, your Data is processed.

Data collected

We may collect the following Data, which includes personal Data, from you: name; date of birth; gender; job title; profession; contact Information such as email addresses and telephone numbers; demographic information such as postcode, preferences and interests; financial information such as credit/debit card numbers; web browser type and version (automatically collected); in each case, in accordance with this privacy notice.

How we collect Data

We collect Data in the following ways: data is given to us by you; and data is collected automatically.

Data that is given to us by you

Sue Davies will collect your Data in a number of ways, for example: when you contact us through the Website, by telephone, post, e-mail or through any other means;when you register with us and set up an account to receive our products/services; when you complete surveys that we use for research purposes (although you are not obliged to respond to them); when you enter a competition or promotion through a social media channel; when you make payments to us, through this Website or otherwise; when you elect to receive marketing communications from us; when you use our services;

i

In each case, in accordance with this privacy notice.

Data that is collected automatically

To the extent that you access the Website, we will collect your Data automatically, for example: we automatically collect some information about your visit to the Website. This information helps us to make improvements to Website content and navigation, and includes your IP address, the date, times and frequency with which you access the Website and the way you use and interact with its content.we will collect your Data automatically via cookies, in line with the cookie settings on your browser. For more information about cookies, and how we use them on the Website, see the section below, headed "Cookies".

Our use of Data

Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons: internal record keeping; improvement of our products/services; transmission by email of marketing materials that may be of interest to you; in the event of any claim against the owner's insurance; in each case, in accordance with this privacy policy.

We may use your Data for the above purposes if we deem it necessary to do so for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances (see the section headed "Your rights" below).For the delivery of direct marketing to you via e-mail, we'll need your consent, whether via an opt-in or soft-opt-in: soft opt-in consent is a specific type of consent which applies when you have previously engaged with us (for example, you contact us to ask us for more details about a particular product/service, and we are marketing similar products/services). Under "soft opt-in" consent, we will take your consent as given unless you opt-out.for other types of e-marketing, we are required to obtain your explicit consent; that is, you need to take positive and affirmative action when consenting by, for example, checking a tick box that we'll provide. If you are not satisfied with our approach to marketing, you have the right to withdraw consent at any time. To find out how to withdraw your consent, see the section headed "Your rights" below. When you register with us and set up an account to receive our services, the legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.

Who we share Data with

We may share your Data with the following groups of people for the following reasons: our employees, agents and/or professional advisors -for the purposes of safe practice being provided and to obtain advice from professional advisers. Relevant authorities -to facilitate the detection of crime or the collection of taxes or duties and for any insurance requirements; in each case, in accordance with this privacy policy.

Keeping Data Secure

We will use technical and organisational measures to safeguard your Data, for example: access to your account in some circumstances may be controlled by a password and a username that is unique to you. We store your Data on secure servers. Payment details are encrypted using SSL technology (typically you will see a lock icon or green address bar (or both) in your browser when we use this technology. Technical and organisational measures include measures to deal with any suspected data breach. If you suspect any misuse or loss or unauthorised access to your Data, please let us know immediately by contacting us via this e-mail address: [email protected]. If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.

Data retention

Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the period necessary to fulfil the purposes outlined in this privacy policy or until you request that the Data be deleted.Even if we delete your Data, it may persist on backup or archival media for legal, tax or regulatory purposes.

Your rights

You have the following rights in relation to your Data: Right to access- the right to request (i) copies of the information we hold about you at any time, or (ii) that we modify, update or delete such information. If we provide you with access to the information we hold about you, we will not charge you for this, unless your request is "manifestly unfounded or excessive." Where we are legally permitted to do so, we may refuse your request. If we refuse your request, we will tell you the reasons why.Right to correct- the right to have your Data rectified if it is inaccurate or incomplete. Right to erase the right to request that we delete or remove your Data from our systems.Right to restrict our use of your Data- the right to "block" us from using your Data or limit the way in which we can use it. Right to data portability- the right to request that we move, copy or transfer your Data. Right to object- the right to object to our use of your Data including where we use it for our legitimate interests.

To make enquiries, exercise any of your rights set out above, or withdraw your consent to the processing of your Data (where consent is our legal basis for processing your Data), please contact us via this e-mail address: [email protected]. If you are not satisfied with the way a complaint you make in relation to your Data is handled by us, you may be able to refer your complaint to the relevant data protection authority. For the UK, this is the Information Commissioner's Office (ICO). The ICO's contact details can be found on their website at https://ico.org.uk/.It is important that the Data we hold about you is accurate and current. Please keep us informed if your Data changes during the period for which we hold it.

Links to other websites

This Website may, from time to time, provide links to other websites. We have no control over such websites and are not responsible for the content of these websites. This privacy policy does not extend to your use of such websites. You are advised to read the privacy policy or statement of other websites prior to using them.

Changes of business ownership and control

Sue Davies may, from time to time, expand or reduce our business and this may involve the sale and/or the transfer of control of all or part of Sue Davies. Data provided by Users will, where it is relevant to any part of our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this privacy policy, be permitted to use the Data for the purposes for which it was originally supplied to us.We may also disclose Data to a prospective purchaser of our business or any part of it.In the above instances, we will take steps with the aim of ensuring your privacy is protected.

Cookies

This Website may place and access certain Cookies on your computer. Sue Davies uses Cookies to improve your experience of using the Website and to improve our range of products and services. Sue Davies has carefully chosen these Cookies and has taken steps to ensure that your privacy is protected and respected at all times.All Cookies used by this Website are used in accordance with current UK and EU Cookie Law. Before the Website places Cookies on your computer, you will be presented with a message bar requesting your consent to set those Cookies. By giving your consent to the placing of Cookies, you are enabling Sue Davies to provide a better experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of the Website may not function fully or as intended.This Website may place the following Cookies:


Type of Cookie

Purpose - Strictly necessary cookies

These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services. Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

Functionality cookies

These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region). By using the Website, you agree to our placement of a functionality cookie.

You can find a list of Cookies that we use in the Cookies Schedule. You can choose to enable or disable Cookies in your internet browser. By default, most internet browsers accept Cookies but this can be changed. For further details, please see the help menu in your internet browser. You can switch off Cookies at any time, however, you may lose any information that enables you to access the Website more quickly and efficiently. You can choose to delete Cookies at any time; however, you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalisation settings.It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.For more information generally on cookies, including how to disable them, please refer to aboutcookies.org. You will also find details on how to delete cookies from your computer.

General

You may not transfer any of your rights under this privacy policy to any other person. We may transfer our rights under this privacy policy where we reasonably believe your rights will not be affected. If any court or competent authority finds that any provision of this privacy policy (or part of any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent required, be deemed to be deleted, and the validity and enforceability of the other provisions of this privacy policy will not be affected. Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed a waiver of that, or any other, right or remedy.This Agreement will be governed by and interpreted according to the law of England and Wales. All disputes arising under the Agreement will be subject to the exclusive jurisdiction of the English and Welsh courts.

Changes to this privacy policy

Sue Davies reserves the right to change this privacy policy as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website and you are deemed to have accepted the terms of the privacy policy on your first use of the Website following the alterations.You may contact Sue Davies by email at [email protected]

Attribution

This privacy policy was created using a document from Rocket Lawyer(https://www.rocketlawyer.com/gb/en).


This privacy notice was updated May 2026

Cookies

Below is a list of the cookies that we use.

We have tried to ensure this is complete and up to date, but if you think that we have missed a cookie or there is any discrepancy, please let us know.

Strictly necessary - We use the following strictly necessary cookies:

Session Cookie - We use the session cookie to remember you and maintain your session whilst you are using our website.

Functionality - We use the following functionality cookies:

Functionality Cookie - We use this cookie to identify your computer and analyse traffic patterns on our website.

Analytical/performance - We use the following analytical/performance cookies:

Analytical Cookie - We use this cookie to help us analyse how users use the website.

Terms & Conditions

Digital Products

Last updated: May 2026

These terms apply when you buy, download or access any digital product from Sue Davies, including e-books, online courses, guides, templates, workbooks, checklists, downloads and other digital resources.

By buying a digital product from this website, you agree to these terms.


1. What you are buying

When you buy a digital product from this website, you are buying access to the product for your own personal or business use.

This may include:

e-books

online courses

downloadable guides

templates

workbooks

checklists

resource packs

video or written training materials

You are not buying ownership of the content itself. The copyright and intellectual property remain with Sue Davies unless clearly stated otherwise.


2. Digital delivery

Most digital products are delivered by email, download link, online access page, member area or another digital method.

Please make sure the email address you provide at checkout is correct.

If you do not receive your digital product, please contact:

[email protected]

I will do my best to help you access your purchase.


3. No refunds on digital products

Because digital products can be downloaded, accessed or used immediately, refunds are not offered once the product has been delivered, downloaded, accessed or made available to you.

This includes e-books, guides, courses, templates, checklists, workbooks and other downloadable resources.

Please read the product description carefully before buying to make sure it is right for you.

This does not affect your legal rights if the digital product is faulty, not as described, or not supplied correctly.


4. Cancellation rights

For digital products, you agree that access may begin straight away after purchase.

By completing your purchase, you agree that you lose the right to cancel once the digital product has been delivered, downloaded, accessed or made available to you.

If a product has not yet been delivered or accessed, you can contact me at:

[email protected]

I will review the request fairly.


5. Licence for purchaser only

When you buy a digital product, you are given a licence to use it for yourself or your own business.

You must not:

* share it with other people

* copy it for others

* upload it to another website, group, portal or shared drive

* resell it

* give it away as a free resource

* use it as part of your own paid product, course, membership or training

* claim it as your own work

* edit it and resell it under your own name or brand

I

f another person would like to use the product, they must buy their own copy.


6. Use in your business

You may use the product to support your own learning, planning, marketing, business development or client journey work.

You may apply the ideas, prompts and guidance to your own business.

You may not copy the product itself, reproduce the wording, or turn it into your own resource for sale, teaching, training or distribution.


7. Courses and access periods

Some courses or resources may include access for a limited period. If this applies, the access period will be shown on the product page.

It is your responsibility to complete the course or download any available materials during the access period.

I may update, improve or remove course content from time to time.


8. Results are not guaranteed

The resources, courses and guides are created to provide education, support and practical guidance.

They do not guarantee a specific result, number of clients, level of income, business growth or Google ranking.

Your results will depend on your own business, circumstances, actions, market, consistency and wider factors outside my control.


9. Professional advice

The information provided in my digital products is for general education and business support.

It is not legal, financial, tax, medical or professional advice.

Where needed, you should seek advice from a suitably qualified professional.


10. Errors or access issues

If you believe there is a problem with your digital product, such as a broken link, missing file or access issue, please contact me at:

[email protected]

I will try to resolve the issue as quickly as possible.

Where appropriate, I may provide a replacement file, corrected link or alternative access.


11. Copyright

All digital products, written materials, course content, downloads, videos, templates and resources are protected by copyright.

You may not copy, reproduce, share, distribute, sell, publish or adapt them without written permission.

Unauthorised sharing or resale may result in access being removed and further action being taken.


12. Payment

Payment must be made in full at the time of purchase unless another payment arrangement is clearly offered.

You are responsible for making sure your payment details are correct.

Prices may change at any time, but this will not affect products you have already purchased.


13. Personal information

Any personal information you provide when buying a product will be handled in line with my Privacy Policy.

You can view the Privacy Policy here:

Privacy Policy


14. Contact

If you have any questions about these terms or your purchase, please contact:

Sue Davies
Email: [email protected]
Website: sue-davies.com

Terms & Conditions

Consultancy

Last updated: May 2026

These terms apply when you book, purchase or access any 1-2-1 consultancy, strategy session, visibility audit, mentoring, advisory support or online business support service provided by Sue Davies.

By booking or purchasing consultancy services, you agree to these terms.


1. Consultancy Services

Consultancy services may include:

1-2-1 strategy sessions

visibility and client journey reviews

business clarity sessions

online consultancy calls

mentoring and advisory support

audits and recommendations

follow-up guidance or agreed support

The details of the service provided will be outlined at the time of booking, purchase or proposal.


2. Nature of Consultancy

Consultancy and support are provided in good faith using professional experience, industry knowledge and practical guidance.

The service is intended to provide support, clarity, ideas, recommendations and strategic direction.

You understand that consultancy is not a guaranteed solution and does not guarantee a specific business result, number of clients, income level, Google ranking or business growth outcome.


3. Client Responsibility

Results will vary depending on your business, implementation, consistency, market conditions and factors outside Sue Davies’ control.

You remain responsible for:

decisions made within your business

implementation of advice or recommendations

legal, financial and operational decisions

reviewing whether suggestions are appropriate for your business circumstances


4. Scope of Work

Consultancy sessions and services cover only the work agreed at the time of booking or proposal.

Any additional work, revisions, reviews, follow-up support or requests outside the agreed scope may be charged separately at the current hourly rate.

Support between sessions is only included where clearly stated.


5. Timelines and Delays

Where timelines or delivery dates are agreed, reasonable efforts will be made to meet them.

Delays caused by:

missing information

delayed responses

additional requests

technical issues outside reasonable control

may result in revised timelines or additional charges where appropriate.


6. Bookings and Payments

Payment must be made in full before the session or service takes place unless another arrangement has been agreed in writing.

Bookings are not confirmed until payment has been received.

Prices may change at any time but this will not affect confirmed bookings.


7. Cancellations and Rescheduling

If you need to reschedule a session, at least 24 hours’ notice is requested where possible.

Sessions cancelled with less than 24 hours’ notice may be treated as used or non-refundable.

If Sue Davies needs to rearrange a session due to illness, emergency or unforeseen circumstances, an alternative time will be offered.


8. No Guaranteed Results

While every effort is made to provide useful guidance and practical recommendations, consultancy services do not guarantee:

increased revenue

increased bookings

business growth

improved search rankings

client retention

specific business outcomes

Business success depends on many factors beyond consultancy support.


9. Intellectual Property

Any frameworks, materials, resources, recommendations, documents or concepts shared during consultancy remain the intellectual property of Sue Davies unless otherwise agreed.

They are provided for your own business use only and must not be copied, resold, shared or reproduced without permission.


10. Confidentiality

Any information shared during consultancy sessions will be treated respectfully and confidentially unless disclosure is required by law.

Clients are also asked to respect the confidentiality of any proprietary materials or frameworks shared during consultancy.


11. Professional Advice

Consultancy services are provided for educational and business support purposes only.

They do not constitute legal, financial, tax, medical or regulated professional advice.

You should seek advice from an appropriately qualified professional where required.


12. Limitation of Liability

Sue Davies will not be liable for:

business losses

loss of revenue or profit

business interruption

indirect or consequential loss

decisions made based on consultancy discussions or recommendations

Liability is limited to the amount paid for the consultancy service purchased.


13. Personal Information

Any personal information shared during booking or consultancy will be handled in line with the Privacy Policy available on this website.


14. Contact

If you have any questions about these terms or your booking, please contact:

Sue Davies
Email: [email protected]
Website: sue-davies.com